Nathan continued his struggles in
this ruthless world. He was able to impress his prospects with the solution and
its capabilities, however, that wasn’t turning into success. He maintained his
calm, even though, being very young and new to sales, first success mattered
most. Nathan spent a lot of time introspecting and thinking what to do, how to
move ahead and get his first closure. All that he wanted was a deal, no matter
what size it is. It has been almost 1 year and he wasn’t able to get anything. It
was becoming difficult for him to see an eye with his bosses. He knew, sooner
or later, he might be sounded an alarm to perform or perish.
He would travel and spend time
outside office, so that he is not in the eyes of his superiors. He started exploring his options outside the
company and started speaking to his friends and network to get him a new role. Maybe
he wasn’t made for sales. Maybe he needed a break to reconsider his options. He
spent 1 week thinking on these lines and then decided to give himself 3 months.
He decided to give his best shot during the next 3 months and then reconsider his
choices.
During the next few weeks, he
spent more time with his prospects. He learnt more about the sales process and
read on how to move ahead with an opportunity. He would discuss this with his
colleagues and friends to get ideas.
And as they say – There is always
light at the end of the tunnel, Nathan got a life when he was called in by ABC
and told that he wanted him to take over a portfolio of business being handled
by Victor who is leaving the organization. Victor was the Regional Head of
Services for the company, handling 3 customers with some projects at each of
them.
Nathan took time to decide as this
new role was a bit different than his current role. Though, he was still to
sell, however, prime responsibility was to focus on managing the existing
customers and making sure that they don’t leave the company with the change in
guard for them. And all these projects being Services Projects made them a lot
different than the way to approach Products, which was Nathan’s core focus till
now.
Taking his time, Nathan discussed
this role with ABC at length and finally agreed. He thought, he has already
given himself 3 months and it would be good to take a dig at Services too and
later on decide what works well for him.
Nathan’s challenge in the new
role was to be able to manage the customers and the team alike. The teams were
hired specifically for these projects and customers and any instability and
luring from Victor might prove detrimental to the organization. Victor would
surely try and poach these customers with him to his new employee too. This
could destabilise the whole services business for the company.
He got Victor to introduce him to
the customers as a part of his hand-over responsibilities and tried to meet as
many team members as well, to give them the comfort of being there. In
parallel, he started meeting all the customers along with Jammy, who was
advised to assist him by ABC.
Jammy and Nathan met up with all
the customers in person and gave them the comfort that it will be Business As
Usual for them they will make sure that their teams work as is and the
deliverables are met. They also took Shanks along with them to be able to
leverage upon his experience as a competent sales professional. All 3 of them made
sure that the customers are taken care of well. Meetings, Lunches, Dinners and
Partying followed for next 2 weeks, covering all the customer personnel and attending
and listening to all their concerns.
In parallel, Nathan and Jammy met
up with all the team members and updated them on Nathan replacing Victor and Nathan
taking care of all their concerns. They spent time with them, took them out for
lunch and dinner parties, so that they get easy and gel up within the team and
with Nathan too.
This in a way left Victor a bit
angry at Nathan and it seemed it hit his ego that a young guy comes over and
meet all this customers behind his back and doesn’t even bother to tell him so.
He had all the help he needed and was doing it well too. He called up Nathan
and dared him to meet any of the customers again without him, till the time he
is with the organization. He challenged that within 1 month of his exit, he
will take all the customers and projects to his new organization. As he would
join a bigger organization, he will have the resources and might to entice the
customers easily and his existing relationship would work in his favour.
Nathan took up the challenge and
made sure that over next 2 months he visited each customer at least once every
week. He would visit them just to say hello or to discuss the progress of the
current project or to check for newer opportunities. Once every 2-3 weeks, he invited
them for lunch or dinner to give them additional comfort. After 2 months, he
got ABC to meet up with all the customers to make them believe in us, with words
from the senior management. He also made sure he was in regular touch with his
team members, he would visit them regularly and check if there is anything he
could do.
All this really worked for him
and over the next 3 months, not only he managed to save all the existing
projects and customers that he was handed over, at the end of 3 months, he was
able to get a new project from an existing customer. This was the biggest win
for him and paved the way for his growth in the organization. This made senior management
to believe in him and appreciate his efforts. He was awarded with the
outstanding sales man for the quarter. This made Nathan very happy and he
believed in himself and his capabilities as a sales guy and decided to continue
further in his current employment.
No comments:
Post a Comment